Pakistan Telecommunication Company Limited (PTCL), hosted startups and entrepreneurs from National Incubation Center (NIC), Peshawar, who presented their ideas, business models and prototypes to the senior management at PTCL Headquarters in Islamabad.
The session was led by Dr. Daniel Ritz, President & CEO, PTCL, along with senior executives of PTCL. Murtaza Zaidi, Director, NIC Peshawar, participated with top startups including E-Guard, Azadi E-Bike, Darewro, Bera, Eleven.pk and NANO IT Solutions.
The purpose of the session was to encourage young entrepreneurs, who are the future of Pakistan, to strengthen the entrepreneurial ecosystem of the country. The interactive session covered presentations on idea viability to market sustainability, defined target market, business model, brand positioning and marketing capability.